Read the entire privacy policy of Floragora below.
Floragora collects some Personal Data from its Users. Among the types of Personal Data that Floragora collects, by itself or through third parties, there are: Usage Data; various types of Data; Camera permission; Photo Library permission; username; Device ID; first name; last name; phone number; physical address; email address; country; county; city; picture; profile picture; User ID; house number; language; Tracker; geographic position; purchase history; Data communicated while using the service.
Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in the case of Usage Data, collected automatically when using Floragora. Users can find more information about how Data is collected, as well as the methods, means, and ways used to collect it (whether directly, indirectly, automatically, or through third parties) in the following sections of the privacy policy:
Detailed information on the processing of Personal Data (with sub-sections on: Hosting and Backend Infrastructure, Invoicing, Automated Emails, Analytics, Content commenting, Device permissions for personal data access, Location-based interactions, Managing contacts and sending messages, Platforms services and hosting, Registration and Authentication by Floragora, Tag Management), and Infrastructure Monitoring
Further information about the processing of Personal Data (with the sub-section " Push notifications")
To know more, please go through the entire privacy policy and if any doubt still persists, the users may contact the Owner through the contact email specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy.
With your consent, Floragora shares your Data to provide the services that you have requested. Floragora shares your Data with third parties working on Floragora’s behalf that have access to your Data on a need-to-know and need-to-perform basis. Floragora shares your Data with third-party services namely Amazon Web Services, Amazon Web Services EMEA SARL("AWS Europe"), Mailmodo, Google Analytics, Google Play Store, and Firebase Cloud Messaging (Google Ireland Limited); Sentry (Functional Software, Inc.); Apple App Store (Apple Inc.); and Segment (Twilio, Inc.). You can go through the sub-section “Data transfer outside the EU” under the section “Detailed information on the processing of Personal Data” for more information on Data Transfer. To know more, please go through the entire privacy policy and if any doubt still persists, the users may contact the Owner through the contact email specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy. Any third parties working with or for us, and who have access to the Data, shall be expected to read, comply with this privacy policy, provide the same or equal protection of user data as stated in this privacy policy and required by this privacy policy.
Unless specified otherwise, all Data requested by Floragora is mandatory and failure to provide this Data may make it impossible for Floragora to provide its services. In cases where Floragora specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service. Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner through the contact email specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy.
Any use of Cookies – or of other tracking tools – by Floragora or by the owners of third-party services used by Floragora serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy, if available.
Users are responsible for any third-party Personal Data obtained, published, or shared through Floragora and confirm that they have the third party's consent to provide the Data to the Owner.
By accessing or using Floragora’s services, you agree and confirm that you are an adult of legal age in your jurisdiction, country, or territory where you reside, live, or are domiciled. In case, you are a minor or a child in your jurisdiction, country, or territory where you reside, live, or are domiciled and are not an adult of legal age, you agree and confirm that you have obtained the permission of your parents or guardians before accessing or using Floragora’s services and shall continue to do so under the absolute supervision of your parents or guardians.
Floragora takes the protection and storage of your Data very seriously. Floragora takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. Floragora maintains physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of the Data. Although Floragora is 100% committed to protecting your data, you should only access or use Floragora’s services within a secure environment.
The Data processing is carried out using computers and/or IT-enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of Floragora (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.
The Owner may process Personal Data relating to Users if one of the following applies:
The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located.
Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.
Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data.
If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquiring with the Owner using the information provided in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy.
Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.
The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.
Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification, and the right to data portability cannot be enforced after the expiration of the retention period. Users have the right, under certain circumstances, to withdraw/revoke their consent previously given to the processing of their Data by the owner or obtain the erasure/deletion/removal of their Data from the Owner and the Users may exercise this right by contacting the owner through the contact email specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy.
Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following: Platform services and hosting, Data transfer outside the EU, Device permissions for Personal Data access, Content commenting, Registration and authentication provided directly by Floragora, Location-based interactions, Hosting and Backend Infrastructure, Invoicing, Automated Emails, Analytics, Managing contacts and sending messages, Tag Management, and Infrastructure monitoring. For specific information about the Personal Data used for each purpose, the User may refer to the section “Detailed information on the processing of Personal Data”.
Depending on the User's specific device, Floragora may request certain permissions that allow it to access the User's device Data as described below.
By default, these permissions must be granted by the User before the respective information can be accessed. Once the permission has been given, it can be revoked by the User at any time. In order to revoke these permissions, Users may refer to the device settings or contact the Owner through the contact email specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy.
The exact procedure for controlling app permissions may be dependent on the User's device and software.
Please note that the revoking of such permissions might impact the proper functioning of Floragora. If the User grants any of the permissions listed below, the respective Personal Data may be processed (i.e., accessed to, modified, or removed) by Floragora.
Used for accessing the camera or capturing images and video from the device.
Photo Library permission
Allows access to the User's Photo Library.
Detailed information on the processing of Personal Data
Personal Data is collected for the following purposes and using the following services:
The services contained in this section are used for the purpose of scalability, reliability, data storage, backend processing, push notifications, and for purposes necessary to deliver a seamless User experience.
Amazon Web Services (AWS)
AWS is a cloud computing platform that provides a wide range of cloud-based computing services to individuals, businesses, and organizations around the world. Floragora uses AWS for cloud computing purposes.
Personal Data Processed: Various types of Data as specified in the privacy policy of the service
The services contained in this section for the purpose of invoicing.
Amazon Web Services EMEA SARL ("AWS Europe")
AWS Europe provides all invoicing and payment services for AWS accounts based in the countries and territories in Europe, the Middle East, and Africa. Floragora uses AWS Europe for the purposes of invoicing.
Personal Data Processed: various types of Data
The services contained in this section enable the Owner to send automated emails to the Users.
Mailmodo is an automated email service that creates and send interactive emails to the Users. Floragora uses Mailmodo to send automated emails to the Users.
Personal Data Processed: Email Address
The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.
Google Analytics is a web analysis service provided by Google Ireland Limited (“Google”). Google utilizes the Data collected to track and examine the use of Floragora, prepare reports on its activities, and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Personal Data processed: Tracker; Usage Data.
Place of processing: Ireland – Privacy Policy – Opt Out.
Content commenting services allow Users to make and publish their comments on the contents of Floragora. Depending on the settings chosen by the Owner, Users may also leave anonymous comments. If there is an email address among the Personal Data provided by the User, it may be used to send notifications of comments on the same content. Users are responsible for the content of their own comments.
If a content commenting service provided by third parties is installed, it may still collect web traffic data for the pages where the comment service is installed, even when Users do not use the content commenting service.
Comment system managed directly (Floragora)
Floragora has its own internal content comment system.
Personal Data processed: username.
The Owner is allowed to transfer Personal Data collected within the EU to third countries (i.e. any country not part of the EU) only pursuant to a specific legal basis. Any such Data transfer is based on one of the legal bases described below.
Users can inquire with the Owner to learn which legal basis applies to which specific service.
Data transfer abroad based on consent (Floragora)
If this is the legal basis, the Personal Data of Users shall be transferred from the EU to third countries only if the User has explicitly consented to such transfer, after having been informed of the possible risks due to the absence of an adequacy decision and appropriate safeguards.
In such cases, the Owner shall inform Users appropriately and collect their explicit consent via Floragora.
Personal Data processed: various types of Data.
This type of service allows Floragora to monitor the use and behavior of its components so its performance, operation, maintenance, and troubleshooting can be improved. Which Personal Data are processed depends on the characteristics and mode of implementation of these services, whose function is to filter the activities of Floragora.
Sentry is a monitoring service provided by Functional Software, Inc.
Personal Data processed: various types of Data as specified in the privacy policy of the service.
Place of processing: United States – Privacy Policy.
Floragora may collect, use, and share User location Data in order to provide location-based services. Most browsers and devices provide tools to opt-out of this feature by default. If explicit authorization has been provided, the User’s location data may be tracked by Floragora.
Personal Data processed: geographic position.
This type of service makes it possible to manage a database of email contacts, phone contacts, or any other contact information to communicate with the User.
These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.
Firebase Cloud Messaging is a message-sending service provided by Google Ireland Limited. Firebase Cloud
Messaging allows the Owner to send messages and notifications to Users across platforms such as Android, iOS, and the web. Messages can be sent to single devices, groups of devices, specific topics, or User segments.
Personal Data processed: various types of Data as specified in the privacy policy of the service.
Place of processing: Ireland – Privacy Policy.
These services have the purpose of hosting and running key components of Floragora, therefore allowing the provision of Floragora from within a unified platform. Such platforms provide a wide range of tools to the Owner – e.g. analytics, user registration, commenting, database management, e-commerce, and payment processing – that imply the collection and handling of Personal Data.
Some of these services work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.
Floragora is distributed on Apple's App Store, a platform for the distribution of mobile apps, provided by Apple Inc.
By virtue of being distributed via this app store, Apple collects basic analytics and provides reporting features that enable the Owner to view usage analytics data and measure the performance of Floragora.
Much of this information is processed on an opt-in basis.
Users may opt-out of this analytics feature directly through their device settings. More information on how to manage analysis settings can be found on this page.
Personal Data processed: Usage Data.
Place of processing: United States – Privacy Policy.
Floragora is distributed on the Google Play Store, a platform for the distribution of mobile apps, provided by Google Ireland Limited.
By virtue of being distributed via this app store, Google collects usage and diagnostics data and shares aggregate information with the Owner. Much of this information is processed on an opt-in basis.
Users may opt-out of this analytics feature directly through their device settings. More information on how to manage analysis settings can be found on this page.
Personal Data processed: Usage Data.
Place of processing: Ireland – Privacy Policy.
Registration and authentication provided directly by Floragora
By registering or authenticating, Users allow Floragora to identify them and give them access to dedicated services. The Personal Data is collected and stored for registration or identification purposes only. The Data collected are only those necessary for the provision of the service requested by the Users.
Direct registration (Floragora)
The User registers by filling out the registration form and providing the Personal Data directly to Floragora.
Personal Data processed: city; country; county; email address; first name; house number; language; last name; phone number; physical address; picture; profile picture; Usage Data; User ID; username; various types of Data.
This type of service helps the Owner to manage the tags or scripts needed on Floragora in a centralized fashion.
This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.
Segment (Twilio, Inc.)
Segment is a tag management service provided by Twilio, Inc.
Personal Data processed: Data communicated while using the service; email address; first name; last name purchase history; Trackers.
Place of processing: United States – Privacy Policy.
Further information about the processing of Personal Data
Push notifications
Floragora may send push notifications to the User to achieve the purposes outlined in this privacy policy. Users may in most cases opt-out of receiving push notifications by visiting their device settings, such as the notification settings for mobile phones, and then change those settings for Floragora, some or all of the apps on the particular device. Users must be aware that disabling push notifications may negatively affect the utility of Floragora.
Users may exercise certain rights regarding their Data processed by the Owner. In particular, Users have the right to do the following:
Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner, or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.
Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time without providing any justification. To learn, whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.
Any requests to exercise User rights can be directed to the Owner through the contact email specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy. These requests can be exercised free of charge and will be addressed by the Owner as early as possible and always within one month.
Additional information about Data collection and processing
The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of Floragora or the related Services.
The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities
In addition to the information contained in this privacy policy, Floragora may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.
For operation and maintenance purposes, Floragora and any third-party services may collect files that record interaction with Floragora (System logs) and use other Personal Data (such as the IP Address) for this purpose.
Information not contained in this policy
More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information specified in the “Owner and Data Controller” section under the sub-section “Owner Contact Email” in this privacy policy.
How “Do Not Track” requests are handled
Floragora does not support “Do Not Track” requests.
To determine whether any of the third-party services it uses honor the “Do Not Track” requests, please read their privacy policies.
Changes to this privacy policy
The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within Floragora and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.
Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.
Definitions and legal references
Personal Data (or Data)
Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
Information collected automatically through Floragora (or third-party services employed in Floragora), which can include: the IP addresses or domain names of the computers utilized by the Users who use Floragora, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.
The individual using Floragora who, unless otherwise specified, coincides with the Data Subject.
The natural person to whom the Personal Data refers.
The natural or legal person, public authority, agency, or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.
The natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of Floragora. The Data Controller, unless otherwise specified, is the Owner of Floragora.
The means by which the Personal Data of the User is collected and processed.
The service provided by Floragora as described in the relative terms (if available) and on this site/application.
European Union (or EU)
Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.
Cookies are Trackers consisting of small sets of data stored in the User's browser.
Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags, and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.
This privacy statement has been prepared based on provisions of multiple legislations, including Art. 13/14 of Regulation (EU) 2016/679 (General Data Protection Regulation). This privacy policy relates solely to Floragora, if not stated otherwise within this document.
Latest update: March 02, 2023
